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  • 11/13/2010

US FDA devising new cigarette warnings

one of the new warnings could look like this.

The United States plans to add more graphic warnings to cigarette packs, including a dead man in a coffin, a crying baby, and a bald cancer patient.

The decision has been made in line with a 2009 law that requires new and larger labels on cigarettes to depict the negative health consequences of smoking, AFP reported.

Warnings will take up about half the space on the front of each cigarette pack and will be placed on the upper portion so they are visible in most store displays.

The US Food and Drug Administration (FDA) has placed a series of 36 graphics on their website and will accept comments from the general public until January 9 before selecting nine to be used.

"Today, FDA takes a crucial step toward reducing the tremendous toll of illness and death caused by tobacco use by proposing to dramatically change how cigarette packages and advertising look in this country," said FDA Commissioner Margaret Hamburg.

"When the rule takes effect, the health consequences of smoking will be obvious every time someone picks up a pack of cigarettes," Hamburg added.

The new warnings will be mandatory on all cigarette packs distributed in the United States and in all cigarette advertisements by October 2012.

The current warnings on cigarette packs in the US are not as graphic as the proposed ones with only small print along the side of the carton saying: "Surgeon General's warning: cigarette smoke contains carbon monoxide."

Smoking is the leading cause of premature death in the United States with a total of 443,000 people dying each year, the FDA reported.

"Smoking can kill you," "Smoking during pregnancy can harm your baby," and "Tobacco smoke causes fatal lung disease in nonsmokers" are among the suggested text warnings.

But it is the color images accompanying the text that aim to disinterest the 20 percent of the US population who smoke, according to the Centers for Disease Control and Prevention.

The tobacco companies, and not US taxpayers, will be paying for the full-color graphics, the FDA has announced.

Source: presstv.ir

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